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Traditional Wallpaper and Wallpaper Murals

Differences between traditional wallpaper and wallpaper murals


Traditional wallpaper is created with patterns that repeat themselves vertically and horizontally. The same pattern is repeated because it is printed on a cylinder that has a maximum circumference of 27’’ (70cm). So the same pattern repeats vertically and horizontally every 10 to 27 inches (25 to 70 cm) depending on the design.

Wallpaper murals, particularly since the development of digital technology, have the big advantage of avoiding repetition. There is no limit on the width or the height. The only limit is the quality of the image.  But digital cameras are now pushing these limits all the time.

Of course, the most popular murals are still the landscapes, city scenes, trompe l’oeil and designs styled for children but there seems to be a trend toward abstracts paintings and very large patterns that can be repeated horizontally.

In the last 5 years, the progress of digital print quality has been phenomenal to a point where we can claim that it surpasses the quality of traditional wallpaper. We have also worked very hard to make it easier to install and particularly to remove our murals. A survey made in the 90’s claims that 9 people out of 10 that had to remove traditional wallpapers will never use it again. I am sure this is a statistic that most people will agree with. In our case, our murals are pre-pasted (not self-adhesive), dry strippable and reusable.

There are 4 different types of murals available on the market. Before you make a purchase, we invite you to read our section "What you should know about muralsat the bottom of the screen on our website. Prices and installation procedures vary a lot from one company to another.
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